Product differentiation | Management homework help
Product differentiation | Management homework help.
Product differentiation is a strategy that relies on differences in products or processes affecting perceived customer value. For this discussion forum, define the product difference between two similar yet competitive brands (e.g. Coca-Cola and Pepsi, Kleenex and Puffs, Heinz Ketchup and Hunts Ketchup). Discuss what makes your product choice different to include a product image, price premium, technology, and generic brands. The post should be 300 words with inline text citations and references in APA format.